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Business Intelligence & Analytics · Data Analytics & Modernization · AWS

How a business intelligence platform cut steps to access analytics by 80% with secure embedded dashboards

A business intelligence platform helping Sales, Accounts, Marketing, and Operations teams track performance and make data-driven decisions through a unified web application needed to make analytics easier to access without compromising data security. Users had to leave the application to access analytics through separate systems, creating friction and reducing dashboard adoption, while different departments needed strict, granular access to their own data. Flentas implemented a secure embedded analytics framework, delivering personalized dashboards directly within the application with department-based and row-level access controls.

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A business intelligence platformUnified BI platformSales, Accounts, Marketing & Operations teamsCross-department analytics adoption
At a Glance
100%Departmental data isolation via row-level security
80%Fewer steps to access analytics
75%Reduction in analytics administration effort
The Challenge

Fragmented access and manual governance limiting analytics adoption

As analytics adoption grew across the organization, usability, security, and operational gaps began holding back wider adoption.

Fragmented user experience

Users had to leave the application to access analytics through separate systems, creating friction and reducing adoption.

Data access and security concerns

Different departments required access to different datasets, and without granular controls, there was a risk of users viewing information beyond their authorized scope.

Manual administration and scalability limits

Managing dashboard access across departments required significant manual effort, making it difficult to onboard new teams or scale without additional infrastructure overhead.

The Approach

An embedded, role-governed analytics layer on a serverless backend

Flentas designed a secure embedded analytics framework that delivered personalized dashboards directly within the existing application.

  1. 01

    Integrated interactive dashboards directly into the application using Amazon QuickSight, allowing users to access insights without leaving their existing workflow.

  2. 02

    Implemented department-based access control so each department only sees dashboards relevant to its role, backed by row-level security to ensure users only access authorized data.

  3. 03

    Built a centralized dashboard mapping framework to automatically present the right analytics experience based on a user's department and role.

  4. 04

    Implemented a scalable serverless backend using AWS Lambda and API Gateway to dynamically manage dashboard access and authentication, eliminating dedicated infrastructure management overhead.

Business Outcome

More secure, more accessible, far less admin overhead

Stronger data security

With department-based access controls and row-level security enabling 100% departmental data isolation.

Improved user experience

With embedded analytics reducing the number of steps required to access dashboards by 80%.

Reduced administrative effort

With automated dashboard management cutting analytics administration effort by 75%.

Faster department onboarding

With new departments onboarded in hours instead of days.

Infrastructure simplification

With 100% elimination of dedicated analytics server management.

Technologies & Partners

Built on the AWS serverless & analytics stack

Amazon QuickSightAngularAmazon S3Amazon RDSAmazon DynamoDBAWS LambdaAmazon API Gateway
Common Questions

What BI platforms usually ask about this kind of embedded analytics build

Related

Where this fits

ISV & SaaS

For software companies, infrastructure is cost of goods sold, and every enterprise deal comes with a security questionnaire. Flentas helps you build, scale, and run multi tenant products on cloud, so your gross margin holds as you grow and your platform meets the compliance bar enterprise buyers demand. From a setup that strains under new customers to an architecture that scales cleanly, we help you ship faster, spend less per customer, and pass the audit. Efficient. Reliable. Enterprise ready.

Explore ISV & SaaS
Get Started

Ready to bring secure, embedded analytics into your own platform?

Talk to an AWS-certified architect about your own analytics build.

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